Here is an Ad by Microsoft, trying to discredit Apples stereotype of PC users in their "I'm a Mac, I'm a Pc" Ads. The point is simple: Not all PC users look like John Hodgman. Its so funny how much the guy in this ad , Sean Siler, looks like the PC guy, John Hodgman, from the Apple ads. One of Microsoft's latest commercials had Sean Siler's email address right inside, you can email "him" at sean@windows.com if you want.
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